It takes a six for a taco treat: Taco Bell's offer for T20I World Cup

HYDERABAD: As the cricket frenzy kicked in with the T20I World Cup in Australia, Taco Bell decided to cash in on its euphoria. The multinational fast food giant on Thursday unveiled its nationwide campaign, 'See A Six, Catch A Taco', for all the cricket lovers and Taco fans in India. As part of this campaign, every time the Indian cricket team hits a six, consumers get an exciting chance to redeem a free taco from Taco Bell. For this campaign, the brand will release a series of engaging digital films.

Speaking about the campaign, Gaurav Burman, Director, Burman Hospitality Private Limited, Taco Bell's exclusive franchise partner in India, said, "As we all cheer for the Indian cricket team to hit the most sixes and win, we are excited to bring back the 'See A Six, Catch A Taco' campaign for all Cricket lovers and Taco fans. Accompanying this offer, Taco Bell has also unveiled an engaging and fun campaign that will include the brand's latest digital film. Through this campaign, we hope to build a deeper bond with the consumers."

This unique campaign will kick off on October 23, 2022, tentatively scheduled for India's first match against arch rivals Pakistan. One can avail this offer through a WhatsApp QR Code/ URL created for this campaign or by giving a missed call on 8010780107.

The offer will be applicable to all India matches. Consumers can avail the free taco offer in any Taco Bell restaurant across the country or order online through the Taco Bell app to receive their free veg or non-veg Crunchy Taco, with a minimum of one item purchase. The fans can follow campaign updates on social media channels or on their official website www.tacobell.co.in.